Maybe you’ve seen the term NAP but wondered what it means. No, it’s not the rest time that occurs for young children in the middle of the day! NAP is a commonly used term to refer to the Name, Address and Phone Number of your business. Why is having correct and consistent NAP information important? Correct and consistent NAP information will improve your local search results. It’s very important to use the same information and format everywhere your NAP is used on the internet, in online business directories and social media accounts. Search engines do not recognize that 525 W. Main St. is the same listing as 525 West Main Street.
If you need help checking the NAP information for your business or want to know more about how Simplification Services may be able to help you with Local Search Engine Optimization, please give me a call today at 512-779-5626!