The war going on in email inboxes can seem challenging. Subject line too vague or confusing? DELETED. Use the wrong words in your email and look like spam? SENT TO THE SPAM FOLDER. Too long since your last email and they forgot who you are? … [Read more...]
Does Your Website Home Page Pass the Test for Visitors?
You’ve got 3 seconds. That’s how long a visitor gives you when they land on your website. In that time, you have to convince them to stick around. Consider it a test. And your home page is the make-or-break factor in whether they stay to see … [Read more...]
5 Ways Automation Can Grow Your Small Business
Automation. What does that word mean to you? It’s a term thrown around a lot these days. And it might sound like it’s about using robots, artificial intelligence (AI), or expensive software. But, in reality, automation can be as simple as … [Read more...]
How an FAQ Page Will Help Your Small Business Website Sell
“Should I stay or should I go?” No, we’re not singing the song by The Clash. This is a question that’s being asked on your website every day. Every day, visitors will: Sometimes the decision comes down to a question about your product … [Read more...]
Big Biz Tools for Small Biz Success: Lifecycle Marketing for Small Business
We like to save time in our business. How about you? What about saving time while also doing great marketing? And is this possible? Yes, it is, with a powerful marketing strategy you’ve probably never heard of: Lifecycle Marketing for small … [Read more...]
Blog Post Ideas for Small Businesses & How to Develop Them – Part 2
If you haven’t read our first post on how to develop blog post ideas for small businesses, go take a look at it now. This will give you the groundwork on how to develop custom blog topics like a pro. But we also know there are times when you just … [Read more...]
Blog Post Ideas for Small Businesses & How to Develop Them – Part 1
Looking for ideas on what to write about for your small business blog? You can choose from our list of blog post ideas, but what are you going to do next time? We’re sure you’ve heard the proverb about teaching a man to fish and feeding him … [Read more...]
3 Last-Minute Holiday Promotion Ideas for Small Business
We’re betting you’re pretty busy right now. Running a small business is no small feat, especially during the holidays. Putting together a holiday promotion for your small business might have fallen off your list or might not even be on the … [Read more...]
5 Reasons to Use Google Ads for Small Biz & Our Updated Advice
If you had to choose, would you rather spend your advertising dollars on building brand awareness or getting sales? Pretty sure we can guess your answer. It’s a no-brainer, right? Don’t get us wrong, every small business can use brand awareness … [Read more...]
Why You Should Advertise on Facebook, With 2 Caveats
We have mixed feelings about all of the Facebook ad advice we see online. Is it one of the most powerful platforms for online advertising? Yes, definitely. Is it cheap and easy to use? Well, easy-ish and less expensive than others. … [Read more...]
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