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How CRMs Improve Lead Follow-Up for Small Businesses

September 8, 2023 By Kelly Butcher Leave a Comment

Not all leads are created equal. Some prospects will see your website, will like what they see, and will buy right away. Others won’t. Those others will need a little more convincing. Maybe a lot more. Do you have time to nurture them all … [Read more...]

Filed Under: Business, Online Business Manager Tagged With: growing a small business, OBM for small business

Top 4 Review Sites for Our Contractor & Home-Service Biz Clients

July 14, 2023 By Kelly Butcher Leave a Comment

Trust. You might think it’s a mushy or over-hyped concept, but it’s vital to the success of your business. It’s also not easily won. In a 2021 survey of consumers, only 34% said they trust the brands they use. Yet more than 80% of them said trust … [Read more...]

Filed Under: Local Search Engine Optimization, Local SEO Tagged With: marketing for contractors, marketing for home service business, online reviews for businesses

Are You Sending Lead-Nurturing Emails for Your Small Business?

June 22, 2023 By Kelly Butcher Leave a Comment

Technology is a wonderful thing. We may have a frustrating relationship with it, but it’s an entrepreneur’s best friend. Because tech tools can save us time and money by handling daily tasks, and many marketing tasks. Like staying in touch with … [Read more...]

Filed Under: E-mail marketing Tagged With: marketing for small business, marketing ideas for home service businesses, small business marketing strategy

10 Email Marketing Mistakes Every Small Business Should Avoid

June 7, 2023 By Kelly Butcher Leave a Comment

The war going on in email inboxes can seem challenging. Subject line too vague or confusing? DELETED. Use the wrong words in your email and look like spam? SENT TO THE SPAM FOLDER. Too long since your last email and they forgot who you are? … [Read more...]

Filed Under: E-mail marketing Tagged With: marketing for small business, small business marketing strategy

Does Your Website Home Page Pass the Test for Visitors?

May 8, 2023 By Kelly Butcher Leave a Comment

You’ve got 3 seconds. That’s how long a visitor gives you when they land on your website. In that time, you have to convince them to stick around. Consider it a test. And your home page is the make-or-break factor in whether they stay to see … [Read more...]

Filed Under: Internet Marketing, Marketing Strategy, Websites for Small Business

5 Ways Automation Can Grow Your Small Business

May 5, 2023 By Kelly Butcher Leave a Comment

Automation. What does that word mean to you? It’s a term thrown around a lot these days. And it might sound like it’s about using robots, artificial intelligence (AI), or expensive software. But, in reality, automation can be as simple as … [Read more...]

Filed Under: Business, Online Business Manager, Time management Tagged With: growing a small business, OBM for small business, online business manager

How an FAQ Page Will Help Your Small Business Website Sell

April 24, 2023 By Kelly Butcher Leave a Comment

“Should I stay or should I go?” No, we’re not singing the song by The Clash. This is a question that’s being asked on your website every day. Every day, visitors will: Sometimes the decision comes down to a question about your product … [Read more...]

Filed Under: Marketing Strategy, Search Engine Optimization, SEO Tagged With: website optimization for small business

Big Biz Tools for Small Biz Success: Lifecycle Marketing for Small Business

March 30, 2023 By Kelly Butcher Leave a Comment

We like to save time in our business. How about you? What about saving time while also doing great marketing? And is this possible? Yes, it is, with a powerful marketing strategy you’ve probably never heard of: Lifecycle Marketing for small … [Read more...]

Filed Under: Business, Marketing Strategy Tagged With: growing a small business, marketing for small business, small business marketing strategy

Blog Post Ideas for Small Businesses & How to Develop Them – Part 2

January 9, 2023 By Kelly Butcher Leave a Comment

If you haven’t read our first post on how to develop blog post ideas for small businesses, go take a look at it now. This will give you the groundwork on how to develop custom blog topics like a pro. But we also know there are times when you just … [Read more...]

Filed Under: Blogging Tagged With: small business blogging

Blog Post Ideas for Small Businesses & How to Develop Them – Part 1

January 9, 2023 By Kelly Butcher Leave a Comment

Looking for ideas on what to write about for your small business blog? You can choose from our list of blog post ideas, but what are you going to do next time?  We’re sure you’ve heard the proverb about teaching a man to fish and feeding … [Read more...]

Filed Under: Blogging Tagged With: small business blogging

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