Trust. You might think it’s a mushy or over-hyped concept, but it’s vital to the success of your business. It’s also not easily won. In a 2021 survey of consumers, only 34% said they trust the brands they use. Yet more than 80% of them said trust … [Read more...]
3 Key Steps to Getting Leads as a Remodeling Contractor
What does it take to get leads online? Wish we could say it’s easy, but that wouldn’t be true. It isn’t hard though, if you focus on 3 key elements. To get leads online, make sure your remodeling service website: Can be found in an online … [Read more...]
A Case Study on Why You Should Post on Google My Business
You might have a Google Maps listing but do you also have a Google My Business Profile? What is the difference between Google Maps and Google My Business? Google Maps shows your business' location and provides directions on how to get there. Google … [Read more...]
How Online Reviews Boost Sales and SEO for Local Businesses
When it comes to online reviews, we have good news and bad news. The bad news is it doesn’t matter how fantastic your service is, word-of-mouth will only take you so far. Without online reviews, your local business is leaving money on the table in … [Read more...]
Internet Marketing: How to Drive Traffic to Your Website
My definition of internet marketing refers to the delivery of promotional material via the internet to increase direct sales of goods and services both on and offline. Internet marketing includes email marketing, search engine marketing, social media … [Read more...]
Did you Know Google No Longer Provides Keyword Data?
You may be wondering why you should care that Google is no longer providing keyword data to website owners. Prior to the changes, SEO (Search Engine Optimization) specialists relied heavily on keyword data provided by Google Analytics to help drive … [Read more...]
How Does Simplification Services Claim and Optimize my Business Listing?
Have you claimed and optimized your business listings on the top three search engines: Google, Bing and Yahoo? If not, I may be able to help. The first step is to contact Kelly Butcher at 512-779-5626. I will conduct an “audit” of your current … [Read more...]
3 Benefits of Local SEO
If you are a small business owner and your niche market is your local surrounding area, Local Search Engine Optimization or Local SEO may benefit your business. If your business has been "locally" optimized, when consumers search for a particular … [Read more...]
Why is Having Correct NAP Information Important?
Maybe you've seen the term NAP but wondered what it means. No, it's not the rest time that occurs for young children in the middle of the day! NAP is a commonly used term to refer to the Name, Address and Phone Number of your business. Why is … [Read more...]