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Archives for May 2016

Understanding Facebook’s News Feed

May 30, 2016 By Kelly Butcher Leave a Comment

The news feed is arguably the single most important element on Facebook. When you initially log into your account, you'll see a “feed” of various “news” stories posted by other users. As a marketer, though, there are certain complexities to … [Read more...]

Filed Under: Facebook, Facebook Advertising

Enhance Your Facebook Ads with Canvas

May 23, 2016 By Kelly Butcher Leave a Comment

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Looking to generate more sales and improve your return on investment (ROI) with Facebook Ads? Sure you are! While there are dozens of different ways to optimize a Facebook Ads, the social media giant recently launched a helpful new tool for this … [Read more...]

Filed Under: Facebook, Facebook Advertising

How to Set Up Pixel Tracking in Facebook Ads

May 6, 2016 By Kelly Butcher Leave a Comment

Ask any seasoned Internet marketer and they'll agree: conversion tracking is essential to the success of any online advertising campaign. If you don't know which ads are generating sales/conversions and which ones aren't, you won't be able to … [Read more...]

Filed Under: Facebook Advertising

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