The tyranny of the urgent. It’s a frustrating, time-draining problem and one that affects just about every small business owner. The only way to truly control the operational chaos is to build better processes and bring in the right kind of … [Read more...]
Archives for May 2026
5 Strategic Planning Questions I ask as an OBM
In my role as an Online Business Manager (OBM), I often see small business owners in “survival mode.” They’re juggling client work, day-to-day operations, and marketing, which leaves little time to step back and plan strategically for the … [Read more...]
How to Track Marketing Performance for Your Small Business (Simple Metrics that Matter)
For small businesses, tracking marketing results is often all or nothing. Some track nothing at all. Others track so much they’re overwhelmed with data. We prefer the middle ground, helping our clients track performance in a simple way, without … [Read more...]