I had a great time last week on Hurdie Burk's weekly podcast. Listen to the audio here. Today, I'm going to return the favor, and interview Hurdie Burk, Video Marketing Expert, on how video marketing may help your business. Hurdie Burk works with … [Read more...]
6 Surefire Changes to Make to Your LinkedIn Profile to Attract Your Ideal Clients Like a Magnet!
Did you know that there are over 259 million LinkedIn users and that LinkedIn is the most popular social network for professionals? LinkedIn is not just a resume posting and job-seeking platform. It has grown into a premium online networking … [Read more...]
Facebook by the Numbers
Some of you may have a Facebook Company Page, but may be confused by the “Likes” number versus the “Talking About This” number. Here’s a screen shot from a page I like to follow: Social Media Examiner has 230,329 likes with a 5,263 talking about … [Read more...]
Quality Content is Key to SEO
We’ve all heard the phrase “Content is King” when it comes increasing search engine visibility. We used to rely heavily on keywords to determine what our potential clients might be searching for and focusing our efforts on those keywords. Google … [Read more...]
Combat Procrastination: Time Management is Key
I’ve decided to stray off topic of internet marketing today, to discuss an issue that has been plaguing me recently; procrastination. I’ve never felt that I was too much of a procrastinator, but over the last couple of months, I’ve found it more and … [Read more...]
Internet Marketing: How to Drive Traffic to Your Website
My definition of internet marketing refers to the delivery of promotional material via the internet to increase direct sales of goods and services both on and offline. Internet marketing includes email marketing, search engine marketing, social media … [Read more...]
Did you Know Google No Longer Provides Keyword Data?
You may be wondering why you should care that Google is no longer providing keyword data to website owners. Prior to the changes, SEO (Search Engine Optimization) specialists relied heavily on keyword data provided by Google Analytics to help drive … [Read more...]
What’s Your Passion for Business?
I have a passion for teaching and helping people. I also have a passion for working with small business owners, like me, to help them succeed. How did I figure this out? First, I made a list of the things I like to do and things I’m good at … [Read more...]
Have You Heard About Graph Search on Facebook?
How many times have you scrolled through old timeline posts or searched through a friend’s timeline or a business page looking for a particular article, joke or recipe recently shared on Facebook? This happens to me frequently when I want to reread … [Read more...]
4 Tips for Creating Engaging Content on Facebook
I’m always trying to find out how to improve my relationship with my social media audience. One way to do this is to look at how other companies encourage engagement. Case Study: One company that seems to have quite a bit of engagement is … [Read more...]