Boasting more than 1.3 billion monthly users, Facebook is the world's most popular and widely used social media network. Business owners can leverage the power of Facebook to attract new customers and generate more sales. #1) Add a … [Read more...]
How Search Engine Optimization Works
It's no secret that a website's search ranking directly affects both the quality and quantity of traffic it receives. Websites that rank high for their respective target keywords will reap the benefits of more traffic and subsequently more sales. In … [Read more...]
Creating Engaging Content for Facebook Posts
Creating content that is interesting to your target audience and conducive to liking, commenting and sharing is not always an easy task. I’m always looking for ways to improve my relationship with my social media audience. One way to do this is to … [Read more...]
Top 3 Reasons For Advertising on Facebook for Your Business
I have been recommending Facebook advertising to my clients for the last two years. Traditional forms of advertising such as radio, television and even direct mail can be too expensive. Pay-per-click campaigns may be too expensive and complicated to … [Read more...]
5 Quick and Easy Blog Post Ideas
It’s happened to me again…I’m long overdue for my next Blog post and I cannot think of anything to write! If this happens to you, I hope this article will give you some suggestions for overcoming writer’s block. 1. Information about New Products or … [Read more...]
5 Simple Reasons Why Email Marketing Is Not Dead
Have you heard the phrase “email marketing is dead”? I have. I have to say that I don’t believe it’s true. I know from personal experience that I am more apt to make a purchase from information in an email offering a discount or advertising a special … [Read more...]
How Video Marketing May Help Your Business
I had a great time last week on Hurdie Burk's weekly podcast. Listen to the audio here. Today, I'm going to return the favor, and interview Hurdie Burk, Video Marketing Expert, on how video marketing may help your business. Hurdie Burk works with … [Read more...]
6 Surefire Changes to Make to Your LinkedIn Profile to Attract Your Ideal Clients Like a Magnet!
Did you know that there are over 259 million LinkedIn users and that LinkedIn is the most popular social network for professionals? LinkedIn is not just a resume posting and job-seeking platform. It has grown into a premium online networking … [Read more...]
Facebook by the Numbers
Some of you may have a Facebook Company Page, but may be confused by the “Likes” number versus the “Talking About This” number. Here’s a screen shot from a page I like to follow: Social Media Examiner has 230,329 likes with a 5,263 talking about … [Read more...]
Quality Content is Key to SEO
We’ve all heard the phrase “Content is King” when it comes increasing search engine visibility. We used to rely heavily on keywords to determine what our potential clients might be searching for and focusing our efforts on those keywords. Google … [Read more...]