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Why We Love Hashtags (And You Should, Too!)

July 15, 2018 By Kelly Butcher 1 Comment

Hashtags and How To Use them

I often get questions about hashtags. We see them all of the time on social media, but what are they, really, and why do we want to use them? Think of using hashtags as a search function. It’s really not a difficult concept, yet a lot of people … [Read more...]

Filed Under: Facebook, Instagram, Internet Marketing, LinkedIn, Social Media, Social Media Marketing, Twitter

7 Tips for Researching a Hashtag

April 18, 2018 By Kelly Butcher Leave a Comment

Before you start using a particular hashtag, you want to research the hashtag to ensure that its use will support your brand and your business. Before I dive into the steps involved in researching a hashtag, here’s a bit of background … [Read more...]

Filed Under: Facebook, Google+, Social Media, Social Media Marketing, Twitter

How Do I Get People to Like My New Facebook Page?

August 14, 2017 By Kelly Butcher Leave a Comment

Invite Friends to Like Facebook Page

People are starting new businesses every day and with those new businesses comes new Facebook pages. Using paid ads to obtain new likes is one way to help the process, but you might not have a huge budget for advertising when you’re just starting … [Read more...]

Filed Under: Facebook, Social Media, Social Media Marketing

An Image is Worth a Thousand Words

June 15, 2017 By Kelly Butcher Leave a Comment

How to Use images in social media

A picture is worth a thousand words is an idiom that refers to the notion that a complex idea can be conveyed with just a single image or that an image conveys its meaning more effectively than a description does. This notion is proven by the … [Read more...]

Filed Under: Facebook, Google+, Instagram, Social Media, Social Media Marketing, Twitter, Uncategorized

5 Smart Ways to Gain Social Media Followers

April 25, 2017 By Kelly Butcher Leave a Comment

5 Ways to Gain Social Media Followers

Notice, I said 5 “smart” ways. It’s easy to purchase followers or just follow those who follow you back using an app. It's not as easy to gain genuine social media followers organically, but here are a few tips to help you out. 1. Develop a … [Read more...]

Filed Under: Social Media, Social Media Marketing

How to Set Social Media Goals

February 13, 2017 By Kelly Butcher Leave a Comment

Social Media Goal Setting

Before getting too involved with social media, it’s a great idea to set goals for what you’d like to accomplish. Marketing a business on social media makes good sense, but it’s not easy. Managing a social media account takes time, patience and … [Read more...]

Filed Under: Social Media, Social Media Marketing

Instagram Introduces New Marketing Tools

November 22, 2016 By Kelly Butcher Leave a Comment

Instagram Marketing

If you're a small business owner who uses Instagram to promote your products and/or services, you should check out the new Instagram marketing tools offered by this photo-centric social media network. More than 200,000 advertisers currently use … [Read more...]

Filed Under: Instagram, Internet Marketing, Social Media, Social Media Marketing

Pinterest Rolls Out New Promoted Video Pins

November 8, 2016 By Kelly Butcher Leave a Comment

Looking to expand your reach on Pinterest? While the social media network has offered paid advertising in the form of Promoted Pins for quite some time now, there's a new option being offered to businesses in the U.S. and U.K. Read more about … [Read more...]

Filed Under: Pinterest, Social Media, Social Media Marketing

Facebook Rolls Out New Page Layout

November 2, 2016 By Kelly Butcher Leave a Comment

The next time you log into your company's Facebook Page, you'll probably notice something different – well, a few different things. The social media networking giant has revamped its Pages, focusing on a cleaner and more coherent design to emphasize … [Read more...]

Filed Under: Business, Facebook, Facebook Advertising, Social Media, Social Media Marketing

How to Enhance Your Social Media Content

March 16, 2016 By Kelly Butcher Leave a Comment

Strong content is the driving force behind every successful brand's social media presence. Without content, there's no reason for people to follow or “like” your page. So, what can you do to enhance your content on social media and attract more … [Read more...]

Filed Under: Social Media, Social Media Marketing

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