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The Top Dos and Don’ts of Small Biz Contests & Sweepstakes

May 4, 2022 By Kelly Butcher Leave a Comment

We see a surge of contests and sweepstakes at certain times of year as small businesses get creative with their promotions for different holidays or seasons. Are contests or sweepstakes a good idea? Yes, they can be great! Are they easy and … [Read more...]

Filed Under: Internet Marketing, Social Media Marketing Tagged With: marketing for small business, marketing ideas for home service businesses

8 Ways to Shoot Better Photos and Boost Your Marketing

September 29, 2021 By Kelly Butcher Leave a Comment

Photographer holding camera

How do you make your brand or company stand out on social media? One way is to use great photos or videos. Take a cue from businesses that are successfully using good images to gain followers and visibility. It’s something you can do too.   Our … [Read more...]

Filed Under: Business, Social Media, Social Media Marketing Tagged With: marketing for contractors, marketing for home service business, marketing for small business, small business marketing strategy

Video Marketing 101 for Small Biz & Contractors

August 25, 2021 By Kelly Butcher Leave a Comment

Video Marketing Tips for Businesses

Video content is great for engaging with fans and getting more eyes on your business. The problem is knowing what kinds of videos to create. Should you show work behind-the-scenes? Talk about your product or service? Do something more … [Read more...]

Filed Under: General Contractor, Social Media Marketing Tagged With: marketing for contractors, marketing for home service business, video marketing

Don’t Get Social Media? Steal Our Top Post Ideas for Contractors

June 29, 2021 By Kelly Butcher Leave a Comment

Know why people like social media so much? Because it gives them a sense of belonging and connectedness. This is from a study by the University of Queensland’s School of Psychology. Yet many contractors and small business owners avoid social … [Read more...]

Filed Under: General Contractor, Internet Marketing, Social Media, Social Media Marketing Tagged With: marketing for contractors, marketing for home service business, marketing ideas for home service businesses, social media

16 Tech Tools That Will Save You Time as a Small Business Owner

March 16, 2021 By Kelly Butcher Leave a Comment

Hey there, small business owner. Feel like you’re always in survival mode and juggling it all? Want some tools to cut your time and stress?   Fortunately, there are a TON of digital tools that were built to help. There are people who can help … [Read more...]

Filed Under: Business, Internet Marketing, Social Media Marketing Tagged With: growing a small business, small business

6 Items to Consider When Creating a Social Media Strategy

March 27, 2019 By Kelly Butcher Leave a Comment

You’ve probably heard social media success stories from other small business owners like yourself and you’re wondering how in the world they make social media marketing work for them. It’s really just a matter of coming up with a plan and sticking to … [Read more...]

Filed Under: Social Media Marketing

Why We Love Hashtags (And You Should, Too!)

July 15, 2018 By Kelly Butcher 1 Comment

Hashtags and How To Use them

I often get questions about hashtags. We see them all of the time on social media, but what are they, really, and why do we want to use them? Think of using hashtags as a search function. It’s really not a difficult concept, yet a lot of people … [Read more...]

Filed Under: Facebook, Instagram, Internet Marketing, LinkedIn, Social Media, Social Media Marketing, Twitter

7 Tips for Researching a Hashtag

April 18, 2018 By Kelly Butcher Leave a Comment

Before you start using a particular hashtag, you want to research the hashtag to ensure that its use will support your brand and your business. Before I dive into the steps involved in researching a hashtag, here’s a bit of background … [Read more...]

Filed Under: Facebook, Google+, Social Media, Social Media Marketing, Twitter

Are You Sweating the Recent Facebook Announcements?

February 8, 2018 By Kelly Butcher Leave a Comment

Facebook Changes

We've all heard the recent Facebook news, by now! As a business owner or Facebook page manager, are you sweating the recent Facebook announcements? As you've probably heard over the last few years, Facebook organic reach is declining. Facebook … [Read more...]

Filed Under: Facebook, Social Media Marketing

Should You Start a Facebook Group?

February 7, 2018 By Kelly Butcher Leave a Comment

Facebook Groups

In the wake of the recently announced Facebook Newsfeed changes, you may be asking yourself if you should start a Facebook Group for your small business. A lot of Social Media Managers are in favor of creating a Facebook Group in place of a … [Read more...]

Filed Under: Facebook, Social Media Marketing

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