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What is a Google+ Community and How Do I Create One?

December 2, 2015 By Kelly Butcher Leave a Comment

There's some skepticism regarding whether or not Google's social media network would survive, but I think it's safe to say that Google+ is here to stay. It may pale in comparison to the 1.3 billion monthly users that Facebook has, but Google+ remains … [Read more...]

Filed Under: Google+

5 Ways to Attract More Pinterest Followers

November 20, 2015 By Kelly Butcher Leave a Comment

Follow Other Pinterest Users Just like Twitter, the first step to attracting more Pinterest followers is following other users. This will usually result in more people following your account. When another user sees that you are following them, he or … [Read more...]

Filed Under: Pinterest

Facebook to Launch News App

November 10, 2015 By Kelly Butcher Leave a Comment

The world's largest social media network is working on a new “news” app, according to a report published by the Financial Times. Facebook continues to dominate in the realm of social media, with a spokesperson for the company recently announcing … [Read more...]

Filed Under: Facebook

Pinterest Marketing Tips for Small Business Owners

November 3, 2015 By Kelly Butcher 2 Comments

Pinterest differs from traditional social media networks in the sense that it focuses on pictures. Because of its unique approach, many small business owners turn a blind eye to Pinterest, assuming it yields little-to-no benefit. When used correctly, … [Read more...]

Filed Under: Internet Marketing, Pinterest

Facebook Takes Aim at YouTube with New Video Tab

October 27, 2015 By Kelly Butcher Leave a Comment

YouTube has long been the leader of online video, boasting more than one billion users and counting. The Google-owned and operated service allows users to upload and share videos in just a few easy steps. However, Facebook has announced plans to … [Read more...]

Filed Under: Facebook

Are You Guilty of Making These Social Media Marketing Mistakes?

October 20, 2015 By Kelly Butcher 2 Comments

Social media has exploded in terms of popularity in recent years. According to a study conducted by the Pew Research Center, approximately 74% of all Internet users access social media sites. With experts predicting this trend to continue, business … [Read more...]

Filed Under: Social Media Marketing

Twitter Launches Buy Button for Advertisers

October 13, 2015 By Kelly Butcher Leave a Comment

Twitter users can now purchase products by clicking a “buy” button found within tweets. The world's most popular 140-characters-or-less social media network has actually been testing a buy button for nearly a year now. At the time, however, it … [Read more...]

Filed Under: Twitter

5 Ways to Enhance Your Brand’s Instagram Presence

October 6, 2015 By Kelly Butcher Leave a Comment

Are you using Instagram to promote your brand and engage with your target audience? If not, you should look at enhancing your Instagram presence. From Gatorade and Oreo to Whole Foods and Taco Bells, brands big and small use this photo-centric social … [Read more...]

Filed Under: Instagram

The Do’s and Don’ts of Hosting a Sweepstakes on Facebook

September 29, 2015 By Kelly Butcher Leave a Comment

Hosting a sweepstakes is a great way to attract new 'likes' to your Facebook page while boosting sales/conversions in the process. The allure of receiving a free t-shirt or gift card is often enough to convince a user to visit and engage on your … [Read more...]

Filed Under: Facebook

How to Get More Twitter Followers

September 22, 2015 By Kelly Butcher Leave a Comment

Twitter is a powerful marketing tool that can drive tons of new customers to your business. But like most social media networks, you must first develop a group of loyal followers. Only then can you use Twitter to effectively promote your brand. So, … [Read more...]

Filed Under: Twitter

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