There's some skepticism regarding whether or not Google's social media network would survive, but I think it's safe to say that Google+ is here to stay. It may pale in comparison to the 1.3 billion monthly users that Facebook has, but Google+ remains … [Read more...]
5 Ways to Attract More Pinterest Followers
Follow Other Pinterest Users Just like Twitter, the first step to attracting more Pinterest followers is following other users. This will usually result in more people following your account. When another user sees that you are following them, he or … [Read more...]
Facebook to Launch News App
The world's largest social media network is working on a new “news” app, according to a report published by the Financial Times. Facebook continues to dominate in the realm of social media, with a spokesperson for the company recently announcing … [Read more...]
Pinterest Marketing Tips for Small Business Owners
Pinterest differs from traditional social media networks in the sense that it focuses on pictures. Because of its unique approach, many small business owners turn a blind eye to Pinterest, assuming it yields little-to-no benefit. When used correctly, … [Read more...]
Facebook Takes Aim at YouTube with New Video Tab
YouTube has long been the leader of online video, boasting more than one billion users and counting. The Google-owned and operated service allows users to upload and share videos in just a few easy steps. However, Facebook has announced plans to … [Read more...]
Are You Guilty of Making These Social Media Marketing Mistakes?
Social media has exploded in terms of popularity in recent years. According to a study conducted by the Pew Research Center, approximately 74% of all Internet users access social media sites. With experts predicting this trend to continue, business … [Read more...]
Twitter Launches Buy Button for Advertisers
Twitter users can now purchase products by clicking a “buy” button found within tweets. The world's most popular 140-characters-or-less social media network has actually been testing a buy button for nearly a year now. At the time, however, it … [Read more...]
5 Ways to Enhance Your Brand’s Instagram Presence
Are you using Instagram to promote your brand and engage with your target audience? If not, you should look at enhancing your Instagram presence. From Gatorade and Oreo to Whole Foods and Taco Bells, brands big and small use this photo-centric social … [Read more...]
The Do’s and Don’ts of Hosting a Sweepstakes on Facebook
Hosting a sweepstakes is a great way to attract new 'likes' to your Facebook page while boosting sales/conversions in the process. The allure of receiving a free t-shirt or gift card is often enough to convince a user to visit and engage on your … [Read more...]
How to Get More Twitter Followers
Twitter is a powerful marketing tool that can drive tons of new customers to your business. But like most social media networks, you must first develop a group of loyal followers. Only then can you use Twitter to effectively promote your brand. So, … [Read more...]
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