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Timesaving Tools for Posting to your Facebook Page

November 11, 2017 By Kelly Butcher Leave a Comment

One of the challenges for marketing your business on social media is the amount of time it takes to post consistent status updates. There are a few timesaving tools that can help you keep your Facebook page fresh and attractive to your … [Read more...]

Filed Under: Facebook

Facebook Pages vs Profiles: What You Should Know

October 12, 2017 By Kelly Butcher Leave a Comment

One of the most common Facebook mistakes made by small business owners and entrepreneurs is attempting to market their products or services on a profile rather than a Page. While this may seem harmless enough, it presents some major hurdles that … [Read more...]

Filed Under: Facebook, Facebook Advertising

How Do I Get People to Like My New Facebook Page?

August 14, 2017 By Kelly Butcher 2 Comments

Invite Friends to Like Facebook Page

People are starting new businesses every day and with those new businesses comes new Facebook pages. Using paid ads to obtain new likes is one way to help the process, but you might not have a huge budget for advertising when you’re just starting … [Read more...]

Filed Under: Facebook, Social Media, Social Media Marketing

An Image is Worth a Thousand Words

June 15, 2017 By Kelly Butcher Leave a Comment

How to Use images in social media

A picture is worth a thousand words is an idiom that refers to the notion that a complex idea can be conveyed with just a single image or that an image conveys its meaning more effectively than a description does. This notion is proven by the … [Read more...]

Filed Under: Facebook, Google+, Instagram, Social Media, Social Media Marketing, Twitter, Uncategorized

5 Smart Ways to Gain Social Media Followers

April 25, 2017 By Kelly Butcher Leave a Comment

5 Ways to Gain Social Media Followers

Notice, I said 5 “smart” ways. It’s easy to purchase followers or just follow those who follow you back using an app. It's not as easy to gain genuine social media followers organically, but here are a few tips to help you out. 1. Develop a … [Read more...]

Filed Under: Social Media, Social Media Marketing

5 Tips for Determining your Target Market on Social Media

February 16, 2017 By Kelly Butcher Leave a Comment

Who Uses Social Media

LinkedIn, Facebook, Instagram, Twitter, Snapchat, Pinterest, the list goes on and on. You know your target market is using and engaging with brands on social media, but how do you choose which social media platform on which to focus? Narrowing … [Read more...]

Filed Under: Social Media Marketing

How to Set Social Media Goals

February 13, 2017 By Kelly Butcher Leave a Comment

Social Media Goal Setting

Before getting too involved with social media, it’s a great idea to set goals for what you’d like to accomplish. Marketing a business on social media makes good sense, but it’s not easy. Managing a social media account takes time, patience and … [Read more...]

Filed Under: Social Media, Social Media Marketing

Instagram Introduces New Marketing Tools

November 22, 2016 By Kelly Butcher Leave a Comment

Instagram Marketing

If you're a small business owner who uses Instagram to promote your products and/or services, you should check out the new Instagram marketing tools offered by this photo-centric social media network. More than 200,000 advertisers currently use … [Read more...]

Filed Under: Instagram, Internet Marketing, Social Media, Social Media Marketing

4 Tips to Optimize a Google My Business Listing

November 15, 2016 By Kelly Butcher 1 Comment

Google My Business has become a hot topic among search marketing experts in recent months. Formerly known as Google Places, this free service allows local businesses to display their information on Google Search and Google Maps. And according to Moz, … [Read more...]

Filed Under: Business, Google+

Pinterest Rolls Out New Promoted Video Pins

November 8, 2016 By Kelly Butcher Leave a Comment

Looking to expand your reach on Pinterest? While the social media network has offered paid advertising in the form of Promoted Pins for quite some time now, there's a new option being offered to businesses in the U.S. and U.K. Read more about … [Read more...]

Filed Under: Pinterest, Social Media, Social Media Marketing

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