Marketing isn’t complicated. It may seem so, because of all the digital tools and platforms involved, but at the end of the day, we’re still using some of the same strategies to get leads and drive sales. Why does it seem so difficult? Time … [Read more...]
Which Marketing Tactics Should You Start with First? An Action Plan
Feel like there’s not enough time, money or clarity to get results with marketing? You can continue trying different things—some time on social media here, a few blog posts or emails there—or you can get an action plan together to reach your … [Read more...]
A Case Study on Why You Should Post on Google My Business
You might have a Google Maps listing but do you also have a Google My Business Profile? What is the difference between Google Maps and Google My Business? Google Maps shows your business' location and provides directions on how to get there. Google … [Read more...]
How Online Reviews Boost Sales and SEO for Local Businesses
When it comes to online reviews, we have good news and bad news. The bad news is it doesn’t matter how fantastic your service is, word-of-mouth will only take you so far. Without online reviews, your local business is leaving money on the table in … [Read more...]
3 Reasons Why Small Businesses Need Local SEO More than Ever
You may remember a time when an ad in the Yellow Pages was THE best way to get local customers for a small business. It may have been expensive, but it worked. Then came the internet. Now you’re trying to compete for the attention of people who … [Read more...]