Boasting over one billion users and counting, YouTube is retains its title as being the most popular video-sharing platform. Each day, users watch hundreds of millions of hours worth of video on YouTube. It's available in more than 70 countries, with … [Read more...]
Copyright Laws and Social Media: What You Should Know
There's no denying the fact that social media is an invaluable tool for promoting your product, service or brand. With nearly 3 out of 4 U.S. adults using some type of social media network, business owners can use this platform to increase sales … [Read more...]
Social Media Marketing Tips for Small Businesses
Are you among the estimated 27.9 million U.S. small business owners? If so, you should leverage the power of social media to attract new customers and generate more sales. Networks like Facebook have revolutionized digital marketing, allowing small … [Read more...]
Are You Guilty of Making These Social Media Marketing Mistakes?
Social media has exploded in terms of popularity in recent years. According to a study conducted by the Pew Research Center, approximately 74% of all Internet users access social media sites. With experts predicting this trend to continue, business … [Read more...]
Top 5 Ways to Promote Your Brand’s Facebook Page
Boasting more than 1.3 billion monthly users, Facebook is the world's most popular and widely used social media network. Business owners can leverage the power of Facebook to attract new customers and generate more sales. #1) Add a … [Read more...]
Creating Engaging Content for Facebook Posts
Creating content that is interesting to your target audience and conducive to liking, commenting and sharing is not always an easy task. I’m always looking for ways to improve my relationship with my social media audience. One way to do this is to … [Read more...]
Top 3 Reasons For Advertising on Facebook for Your Business
I have been recommending Facebook advertising to my clients for the last two years. Traditional forms of advertising such as radio, television and even direct mail can be too expensive. Pay-per-click campaigns may be too expensive and complicated to … [Read more...]
6 Surefire Changes to Make to Your LinkedIn Profile to Attract Your Ideal Clients Like a Magnet!
Did you know that there are over 259 million LinkedIn users and that LinkedIn is the most popular social network for professionals? LinkedIn is not just a resume posting and job-seeking platform. It has grown into a premium online networking … [Read more...]
Facebook by the Numbers
Some of you may have a Facebook Company Page, but may be confused by the “Likes” number versus the “Talking About This” number. Here’s a screen shot from a page I like to follow: Social Media Examiner has 230,329 likes with a 5,263 talking about … [Read more...]
Internet Marketing: How to Drive Traffic to Your Website
My definition of internet marketing refers to the delivery of promotional material via the internet to increase direct sales of goods and services both on and offline. Internet marketing includes email marketing, search engine marketing, social media … [Read more...]