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Why Your Small Business Website Isn’t Bringing in Leads

January 26, 2021 By Kelly Butcher Leave a Comment

You’ve spent hundreds or even thousands on your business website and you’re proud of it. Problem is… it’s not bringing in leads. What happened? Like many small business owners, you have a website that includes the right information: what you … [Read more...]

Filed Under: Business, Internet Marketing, Marketing Strategy Tagged With: growing a small business, marketing for contractors, marketing for home service business, marketing for small business, small business marketing strategy

Ignore Trend Lists – Your 2021 Small Biz Marketing Plan Should Include This

December 9, 2020 By Kelly Butcher Leave a Comment

Every year, we see lists of the top new marketing trends. And every year, we wonder if the list will be worth recommending. Have we done the things on these lists? Many, not all. Do we recommend all of those things to our clients? No. Want to … [Read more...]

Filed Under: Internet Marketing, Marketing Strategy Tagged With: marketing for small business, small business marketing strategy

How SOPs Can Be the MVPs of Your Business

August 28, 2020 By Kelly Butcher Leave a Comment

Standard Operating Procedures

Now that we’ve all had a forced trial run of working from home (thanks coronavirus), you may have noticed how vital it is to have a system that can keep your team moving forward while everyone’s apart. Systems are vital not only in work-from-home … [Read more...]

Filed Under: Online Business Manager Tagged With: OBM for small business, online business manager, small business marketing strategy

Which Marketing Tactics Should You Start with First? An Action Plan

April 6, 2020 By Kelly Butcher Leave a Comment

Internet Marketing Action Plan

Feel like there’s not enough time, money or clarity to get results with marketing? You can continue trying different things—some time on social media here, a few blog posts or emails there—or you can get an action plan together to reach your … [Read more...]

Filed Under: Internet Marketing, Marketing Strategy Tagged With: local seo for small businesses, marketing for contractors, marketing for home service business, small business marketing strategy

Real Advice About Setting a Marketing Budget for a Small Business

March 19, 2020 By Kelly Butcher Leave a Comment

Setting a Marketing Budget

Talk of marketing budgets, goals and strategies can seem overly complicated or unnecessary when you just want to run your small business. But having a budget and a plan will help you save money. Really. As we mentioned in our post about … [Read more...]

Filed Under: Internet Marketing, Marketing Strategy Tagged With: marketing, marketing for contractors, marketing for home service business, small business marketing strategy

Is Your Site Too Old? The Top 3 Reasons to Redesign Your Website

February 13, 2020 By Kelly Butcher Leave a Comment

Top 3 Reasons to Redesign your Website

Old school is not so cool on the internet. This is especially true for business websites in need of a redesign. Because, unfortunately, most people will judge your business based on your website. And what worked even 5 years ago, won’t work … [Read more...]

Filed Under: Business, Internet Marketing Tagged With: marketing, marketing for contractors, marketing for home service business, small business marketing strategy

5 Digital Marketing Myths for Home Service Businesses

January 27, 2020 By Kelly Butcher Leave a Comment

5 Digital Marketing Myths for Home Service Businesses

We’re not trying to be critical here, but there are a lot of home service business owners who’ve got the wrong idea about marketing. Maybe they had a bad experience, maybe they heard stories from friends or maybe they just never got it to work for … [Read more...]

Filed Under: Internet Marketing, Marketing Strategy Tagged With: marketing, marketing for contractors, marketing for home service business, marketing ideas for home service businesses, small business marketing strategy

7 Marketing Tactics That are Working NOW for Home Service Businesses

December 5, 2019 By Kelly Butcher Leave a Comment

Planning your marketing? Search online for ideas and you’ll be overwhelmed with marketing tactics from A to Z. But which would work best for you? Having worked with contractors and home service businesses, we’ve seen which marketing tactics work … [Read more...]

Filed Under: Marketing Strategy Tagged With: marketing, marketing ideas for home service businesses, small business marketing strategy

Why your General Contractor Business Needs a Marketing Strategy

October 22, 2019 By Kelly Butcher Leave a Comment

Would you try to build a home without a blueprint? Blueprints take time, but you wouldn’t think of starting a building project without one. You consider it a vital and valuable part of the process. So how valuable is a marketing strategy? Very. … [Read more...]

Filed Under: General Contractor, Internet Marketing, Marketing Strategy Tagged With: marketing, small business marketing strategy

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