Know why people like social media so much? Because it gives them a sense of belonging and connectedness. This is from a study by the University of Queensland’s School of Psychology. Yet many contractors and small business owners avoid social … [Read more...]
3 Key Steps to Getting Leads as a Remodeling Contractor
What does it take to get leads online? Wish we could say it’s easy, but that wouldn’t be true. It isn’t hard though, if you focus on 3 key elements. To get leads online, make sure your remodeling service website: Can be found in an online … [Read more...]
Why Your Small Business Website Isn’t Bringing in Leads
You’ve spent hundreds or even thousands on your business website and you’re proud of it. Problem is… it’s not bringing in leads. What happened? Like many small business owners, you have a website that includes the right information: what you … [Read more...]
Save Time & Money with These Affordable Marketing Tools for Small Businesses
What are the biggest obstacles for small business owners doing online marketing? Knowing what to do first and how to do it. We’ve got you covered on what to do first. Check out our action plan on which marketing tactics to use first. As for how, … [Read more...]
Email Marketing for Home Service Businesses: Turn the Oldest Tool on the Block into Your Best Marketing Tactic
What’s the most overlooked tool in the marketing toolbox? Email. It may be the “old kid on the block” and it’s not as sexy as video or Instagram Stories, but it’s still the most effective way to stay in front of clients. Which is why email … [Read more...]
Which Marketing Tactics Should You Start with First? An Action Plan
Feel like there’s not enough time, money or clarity to get results with marketing? You can continue trying different things—some time on social media here, a few blog posts or emails there—or you can get an action plan together to reach your … [Read more...]
Real Advice About Setting a Marketing Budget for a Small Business
Talk of marketing budgets, goals and strategies can seem overly complicated or unnecessary when you just want to run your small business. But having a budget and a plan will help you save money. Really. As we mentioned in our post about … [Read more...]
5 Quick Ways to Drive Traffic to Your Website in 2020
Get more visitors to your website they said. It’ll help you gain more business they said. Yes, getting more eyes on your content can lead to sales. But how are you supposed to get that started? While paid ads are the quickest way to get more … [Read more...]
Is Your Site Too Old? The Top 3 Reasons to Redesign Your Website
Old school is not so cool on the internet. This is especially true for business websites in need of a redesign. Because, unfortunately, most people will judge your business based on your website. And what worked even 5 years ago, won’t work … [Read more...]
5 Digital Marketing Myths for Home Service Businesses
We’re not trying to be critical here, but there are a lot of home service business owners who’ve got the wrong idea about marketing. Maybe they had a bad experience, maybe they heard stories from friends or maybe they just never got it to work for … [Read more...]